Kenyan SMEs To Win Big If Proposed Free Trade Agreement With The US Is Adopted – AMCHAM
According to the CEO, SMEs will have the opportunity to become distributors of American products, which are renown for high quality and innovativeness.
They will also benefit from Foreign Direct Investment and partnership opportunities with counterpart SMEs as well as larger U.S. companies.
“American companies wanting to do business in Kenya will be looking for partners with knowledge of the local market and supply chain systems; this is where SMEs come in,” he said.